DELHI DIARY

When the going gets tough, the tough get going...
 

"Creativity is allowing oneself to make mistakes. Art is knowing which ones to keep" - Scott Adams, The Dilbert Principle

Creativity is one of the most defining qualities an entrepreneur needs to have. The essence of entrepreneurship centers around creativity, whether it is a new idea or a new business. As an entrepreneur, you are bound to face hurdles during the start up phase. Yet, it is your passion for what you believe in that helps you persevere. And when the going gets tough, the creative get going!

Often, it is the struggle to survive that inspires most entrepreneurs to explore and experiment with radical and unconventional concepts. Setting a precedent that to be an entrepreneur, you need to have that something 'special' to succeed. What is it that distinguishes these dynamic folk from the rest of us?

It does not matter if you are looking out for that fundamental idea for your business or are trying to find innovative ways to survive in the ever-changing economic scenario. It is important that you hone your creativity and skills for survival!

As an entrepreneur, you need to be able to visualise an opportunity and make optimum use of it. You never know when you could strike gold! Learn to rely on your intuition at times. Keep an open mind. You may just discover a latent talent!

Path breakers like Dr. Edward de Bono, author of Six Thinking Hats, a book on lateral thinking and Julia Cameron, author of The Artists's Way explored different perspectives and arrived at innovative ways and techniques to approach various issues.

An effective way of unleashing your creative is to develop any potentially interesting idea that is on your mind. Jot it down on a piece of paper and create as many probable ideas of it as you can. Pick out the most effective of the lot. Doing this not only gives you more ideas and avenues to explore, but also helps you think from a new perspective.

Innovation Network has a fun, and easy way to encourage creative thinking. They use "Thought Stimulators," which sends you short, weekly email messages that are designed to help you think innovatively.

There are various exercises, mental work-outs and games available on the net to choose from, which trigger your creativity. No matter which method you choose, enjoy what you do; perhaps in the process you may just stumble on the right idea that will help you launch your entrepreneurial venture.

 



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